Black and white photo of a woman with curly hair posing outdoors against a brick wall, with one hand resting on her chin and her eyes closed.
A woman walking on a crosswalk and talking on her phone in an urban area.

Jasmine Michele is a multi-hyphenate creative, strategist, and your favorite content hype girl.

As the co-founder of Black Women Marketers®, she’s all about building spaces where Black women don’t just show up — they thrive. Strategy, storytelling, authenticity; that’s her lane, and she stays in it without watering it down.

Jasmine’s not here to play by the marketing ruleboo; she’s flipping the whole thing on its head. With a background in economic development, a mind for strategy, and a heart for community, she turns good ideas into campaigns people actually care about.

From mapping out content that moves the needle to building multi-channel experiences that feel as good as they perform, Jasmine makes sure results don’t come at the cost of realness.
(And if receipts matter to you: she’s stacked certifications in project management, digital marketing, and DEI — because growth never stops over here.)

Her style? Straightforward, collaborative, and a little bit "let’s figure it out together." Whether she’s helping brands find their voice or teaching creatives how to balance all the hats they wear, Jasmine is the teammate you didn’t know you needed.

Catch her online @awholelottajas — usually sharing marketing tips, life lessons, and a reminder that you can do this without losing yourself.

Google Digital Marketing and E-commerce Certificate with a Certificate of Completion badge from Coursera.